Wednesday, December 16, 2009

The Gold You Find In Your Spam/Junk Folder

Our Spam and Junk folders save us from email messages that could harm our computers and servers and are also a waste of our time if we stop to read them. In most cases, messages caught by our spam filters are really unwanted and illegitimate messages.

However, no spam/junk filter is perfect and in some cases the rules also capture relevant and important messages we should be reading. Many times you will find in your junk folder a response from a prospect for whom you quoted a price, a request for a quote from a potential customer or a suggestion for a new deal from a colleague.

The only solution is to check your junk folder on a regular basis, daily or weekly, go through your messages and look for any legitimate ones and act accordingly. We know it takes valuable time and realize it is a tedious process altogether, but hey, we never said that finding gold would be a an easy task…