Keeping up with industry news and trends is essential in running any type of business. Online resources such as LinkedIn are a great way to hear the latest buzz and connect with others in your trade, but don’t forget about traditional trade associations. In addition to connecting you with other professionals in your industry, these organizations can help you stay abreast of relevant news and policy, and sometimes offer discounts on relevant goods and services.
As the owner of a company operating in two separate industries, I belong to organizations in both. The American Moving and Storage Association keeps me connected to the relocation world, and the Professional Insurance Association provides insight into the latest news and policy in insurance.
How do you use trade associations to improve your business? What tools do you use to network with other industry professionals?
Sunday, October 18, 2009
Utilizing Trade Associations
Labels:
business,
industry,
moving companies,
networking,
relocation professionals,
trade associations
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Do these association really help the small companies?
ReplyDeleteHi Gerry, sorry for such a late reply! Better late than never, right?
ReplyDeleteYes, absolutely! Small companies can benefit in many ways by joining such groups. Here are just some of the benefits:
- build business relationships
- get your company's name out there
- learn from the bigger companies